Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4FFFA
RGB
244, 255, 250
HSL
153, 100%, 98%
HSB
153, 4%, 100%
CMYK
4, 0, 2, 0
LAB
99, -4, 1
LCH
99, 5, 166
OKLCH
0.99, 0.01, 167
XYZ
90, 98, 105
LUV
99, -6, 3
HWB
153, 96%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.