Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F5DDCD
RGB
245, 221, 205
HSL
24, 67%, 88%
HSB
24, 16%, 96%
CMYK
0, 10, 16, 4
LAB
90, 7, 11
LCH
90, 13, 59
OKLCH
0.91, 0.03, 56
XYZ
75, 76, 68
LUV
90, 15, 15
HWB
24, 80%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.