Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F6DDCF
RGB
246, 221, 207
HSL
22, 68%, 89%
HSB
22, 16%, 96%
CMYK
0, 10, 16, 4
LAB
90, 7, 10
LCH
90, 13, 55
OKLCH
0.91, 0.03, 51
XYZ
75, 76, 70
LUV
90, 16, 14
HWB
22, 81%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.