Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
F75902
RGB
247, 89, 2
HSL
21, 98%, 49%
HSB
21, 99%, 97%
CMYK
0, 64, 99, 3
LAB
60, 60, 70
LCH
60, 92, 50
OKLCH
0.67, 0.21, 41
XYZ
42, 27, 3
LUV
60, 133, 50
HWB
21, 1%, 3%
Pantone
Orange 021 C
Harmonies
Shades & tints
Similar named colors
Browse every named orange on shades of orange, or all families on colors.