Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
F7D9EC
RGB
247, 217, 236
HSL
322, 65%, 91%
HSB
322, 12%, 97%
CMYK
0, 12, 4, 3
LAB
90, 13, -5
LCH
90, 14, 338
OKLCH
0.92, 0.04, 340
XYZ
78, 75, 90
LUV
90, 16, -11
HWB
322, 85%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
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