Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7DFEA
RGB
247, 223, 234
HSL
333, 60%, 92%
HSB
333, 10%, 97%
CMYK
0, 10, 5, 3
LAB
91, 10, -2
LCH
91, 10, 347
OKLCH
0.93, 0.03, 348
XYZ
80, 78, 89
LUV
91, 13, -5
HWB
333, 87%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.