Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7E1DC
RGB
247, 225, 220
HSL
11, 63%, 92%
HSB
11, 11%, 97%
CMYK
0, 9, 11, 3
LAB
91, 7, 5
LCH
91, 9, 37
OKLCH
0.93, 0.03, 33
XYZ
78, 79, 79
LUV
91, 13, 7
HWB
11, 86%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.