Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7E2CF
RGB
247, 226, 207
HSL
28, 71%, 89%
HSB
28, 16%, 97%
CMYK
0, 9, 16, 3
LAB
91, 5, 12
LCH
91, 13, 67
OKLCH
0.92, 0.03, 65
XYZ
77, 79, 70
LUV
91, 14, 17
HWB
28, 81%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.