Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7E4E9
RGB
247, 228, 233
HSL
344, 54%, 93%
HSB
344, 8%, 97%
CMYK
0, 8, 6, 3
LAB
92, 7, 0
LCH
92, 7, 0
OKLCH
0.94, 0.02, 360
XYZ
81, 81, 88
LUV
92, 11, -1
HWB
344, 89%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.