Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7E7DF
RGB
247, 231, 223
HSL
20, 60%, 92%
HSB
20, 10%, 97%
CMYK
0, 6, 10, 3
LAB
93, 5, 6
LCH
93, 8, 52
OKLCH
0.94, 0.02, 48
XYZ
80, 82, 81
LUV
93, 10, 8
HWB
20, 87%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.