Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7ECD6
RGB
247, 236, 214
HSL
40, 67%, 90%
HSB
40, 13%, 97%
CMYK
0, 4, 13, 3
LAB
94, 1, 12
LCH
94, 12, 84
OKLCH
0.95, 0.03, 85
XYZ
80, 85, 76
LUV
94, 8, 18
HWB
40, 84%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.