Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7EDEE
RGB
247, 237, 238
HSL
354, 38%, 95%
HSB
354, 4%, 97%
CMYK
0, 4, 4, 3
LAB
95, 4, 1
LCH
95, 4, 12
OKLCH
0.95, 0.01, 10
XYZ
84, 87, 93
LUV
95, 6, 0
HWB
354, 93%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.