Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7EFE7
RGB
247, 239, 231
HSL
30, 50%, 94%
HSB
30, 6%, 97%
CMYK
0, 3, 6, 3
LAB
95, 2, 5
LCH
95, 5, 70
OKLCH
0.96, 0.01, 68
XYZ
84, 87, 88
LUV
95, 5, 7
HWB
30, 91%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.