Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7F1E5
RGB
247, 241, 229
HSL
40, 53%, 93%
HSB
40, 7%, 97%
CMYK
0, 2, 7, 3
LAB
95, 1, 7
LCH
95, 7, 85
OKLCH
0.96, 0.02, 85
XYZ
84, 88, 87
LUV
95, 4, 10
HWB
40, 90%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.