Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7FAEA
RGB
247, 250, 234
HSL
71, 62%, 95%
HSB
71, 6%, 98%
CMYK
1, 0, 6, 2
LAB
98, -3, 7
LCH
98, 8, 113
OKLCH
0.98, 0.02, 115
XYZ
87, 94, 91
LUV
98, -1, 12
HWB
71, 92%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.