Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F7FDEF
RGB
247, 253, 239
HSL
86, 78%, 96%
HSB
86, 6%, 99%
CMYK
2, 0, 6, 1
LAB
99, -4, 6
LCH
99, 7, 123
OKLCH
0.99, 0.02, 126
XYZ
89, 96, 96
LUV
99, -3, 10
HWB
86, 94%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.