Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
F83508
RGB
248, 53, 8
HSL
11, 94%, 50%
HSB
11, 97%, 97%
CMYK
0, 79, 97, 3
LAB
56, 72, 67
LCH
56, 98, 43
OKLCH
0.64, 0.23, 33
XYZ
40, 23, 2
LUV
56, 157, 42
HWB
11, 3%, 3%
Pantone
172 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.