Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F8DCD1
RGB
248, 220, 209
HSL
17, 74%, 90%
HSB
17, 16%, 97%
CMYK
0, 11, 16, 3
LAB
90, 9, 9
LCH
90, 13, 46
OKLCH
0.91, 0.03, 43
XYZ
76, 76, 71
LUV
90, 18, 12
HWB
17, 82%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.