Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F8DDCA
RGB
248, 221, 202
HSL
25, 77%, 88%
HSB
25, 19%, 97%
CMYK
0, 11, 19, 3
LAB
90, 7, 13
LCH
90, 15, 60
OKLCH
0.91, 0.04, 57
XYZ
75, 76, 67
LUV
90, 18, 18
HWB
25, 79%, 3%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.