Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F9F7EE
RGB
249, 247, 238
HSL
49, 48%, 95%
HSB
49, 4%, 98%
CMYK
0, 1, 4, 2
LAB
97, 0, 5
LCH
97, 5, 96
OKLCH
0.98, 0.01, 96
XYZ
88, 93, 94
LUV
97, 2, 7
HWB
49, 93%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.