Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F9FEEC
RGB
249, 254, 236
HSL
77, 90%, 96%
HSB
77, 7%, 100%
CMYK
2, 0, 7, 0
LAB
99, -4, 8
LCH
99, 9, 117
OKLCH
0.99, 0.02, 119
XYZ
90, 97, 93
LUV
99, -2, 13
HWB
77, 93%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.