Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FAE2CF
RGB
250, 226, 207
HSL
27, 81%, 90%
HSB
27, 17%, 98%
CMYK
0, 10, 17, 2
LAB
91, 6, 12
LCH
91, 14, 63
OKLCH
0.93, 0.04, 61
XYZ
78, 79, 70
LUV
91, 16, 17
HWB
27, 81%, 2%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.