Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FAE6EF
RGB
250, 230, 239
HSL
333, 67%, 94%
HSB
333, 8%, 98%
CMYK
0, 8, 4, 2
LAB
93, 8, -2
LCH
93, 8, 348
OKLCH
0.94, 0.02, 349
XYZ
83, 83, 93
LUV
93, 11, -4
HWB
333, 90%, 2%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.