Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FAF0EF
RGB
250, 240, 239
HSL
5, 52%, 96%
HSB
5, 4%, 98%
CMYK
0, 4, 4, 2
LAB
96, 3, 2
LCH
96, 4, 28
OKLCH
0.96, 0.01, 24
XYZ
86, 89, 94
LUV
96, 6, 2
HWB
5, 94%, 2%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.