Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FAF4E9
RGB
250, 244, 233
HSL
39, 63%, 95%
HSB
39, 7%, 98%
CMYK
0, 2, 7, 2
LAB
96, 1, 6
LCH
96, 6, 83
OKLCH
0.97, 0.02, 83
XYZ
86, 91, 90
LUV
96, 4, 9
HWB
39, 91%, 2%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.