Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FAF7E9
RGB
250, 247, 233
HSL
49, 63%, 95%
HSB
49, 7%, 98%
CMYK
0, 1, 7, 2
LAB
97, -1, 7
LCH
97, 7, 96
OKLCH
0.97, 0.02, 97
XYZ
87, 93, 90
LUV
97, 2, 11
HWB
49, 91%, 2%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.