Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FAFCF9
RGB
250, 252, 249
HSL
100, 33%, 98%
HSB
100, 1%, 99%
CMYK
1, 0, 1, 1
LAB
99, -1, 1
LCH
99, 2, 132
OKLCH
0.99, 0.00, 135
XYZ
91, 97, 103
LUV
99, -1, 2
HWB
100, 98%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.