Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FBF7F8
RGB
251, 247, 248
HSL
345, 33%, 98%
HSB
345, 2%, 98%
CMYK
0, 2, 1, 2
LAB
98, 2, 0
LCH
98, 2, 1
OKLCH
0.98, 0.00, 360
XYZ
90, 94, 102
LUV
98, 2, 0
HWB
345, 97%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.