Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
FD6B02
RGB
253, 107, 2
HSL
25, 98%, 50%
HSB
25, 99%, 99%
CMYK
0, 58, 99, 1
LAB
64, 54, 72
LCH
64, 90, 53
OKLCH
0.70, 0.20, 45
XYZ
46, 31, 4
LUV
64, 123, 55
HWB
25, 1%, 1%
Pantone
Orange 021 C
Harmonies
Shades & tints
Similar named colors
Browse every named orange on shades of orange, or all families on colors.