Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FDE4DD
RGB
253, 228, 221
HSL
13, 89%, 93%
HSB
13, 13%, 99%
CMYK
0, 10, 13, 1
LAB
93, 8, 7
LCH
93, 10, 40
OKLCH
0.94, 0.03, 36
XYZ
81, 82, 80
LUV
93, 15, 8
HWB
13, 87%, 1%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.