Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEE6DD
RGB
254, 230, 221
HSL
16, 94%, 93%
HSB
16, 13%, 100%
CMYK
0, 9, 13, 0
LAB
93, 7, 8
LCH
93, 11, 46
OKLCH
0.94, 0.03, 42
XYZ
82, 83, 80
LUV
93, 15, 10
HWB
16, 87%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.