Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEE7F7
RGB
254, 231, 247
HSL
318, 92%, 95%
HSB
318, 9%, 100%
CMYK
0, 9, 3, 0
LAB
94, 10, -5
LCH
94, 11, 335
OKLCH
0.95, 0.03, 337
XYZ
86, 85, 100
LUV
94, 12, -9
HWB
318, 91%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.