Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEE9E5
RGB
254, 233, 229
HSL
10, 93%, 95%
HSB
10, 10%, 100%
CMYK
0, 8, 10, 0
LAB
94, 7, 5
LCH
94, 8, 34
OKLCH
0.95, 0.02, 30
XYZ
84, 85, 86
LUV
94, 13, 6
HWB
10, 90%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.