Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEECDD
RGB
254, 236, 221
HSL
27, 94%, 93%
HSB
27, 13%, 100%
CMYK
0, 7, 13, 0
LAB
95, 5, 10
LCH
95, 11, 65
OKLCH
0.95, 0.03, 62
XYZ
84, 86, 81
LUV
95, 12, 14
HWB
27, 87%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.