Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEECE4
RGB
254, 236, 228
HSL
18, 93%, 95%
HSB
18, 10%, 100%
CMYK
0, 7, 10, 0
LAB
95, 5, 6
LCH
95, 8, 49
OKLCH
0.96, 0.02, 46
XYZ
85, 87, 86
LUV
95, 11, 8
HWB
18, 89%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.