Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEEDFF
RGB
254, 237, 255
HSL
297, 100%, 96%
HSB
297, 7%, 100%
CMYK
0, 7, 0, 0
LAB
96, 8, -7
LCH
96, 11, 322
OKLCH
0.96, 0.03, 324
XYZ
89, 89, 107
LUV
96, 9, -12
HWB
297, 93%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.