Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEEEDC
RGB
254, 238, 220
HSL
32, 94%, 93%
HSB
32, 13%, 100%
CMYK
0, 6, 13, 0
LAB
95, 3, 11
LCH
95, 11, 72
OKLCH
0.96, 0.03, 71
XYZ
84, 87, 80
LUV
95, 10, 15
HWB
32, 86%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.