Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEEEE4
RGB
254, 238, 228
HSL
23, 93%, 95%
HSB
23, 10%, 100%
CMYK
0, 6, 10, 0
LAB
95, 4, 7
LCH
95, 8, 58
OKLCH
0.96, 0.02, 54
XYZ
85, 88, 86
LUV
95, 10, 10
HWB
23, 89%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.