Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEEEEB
RGB
254, 238, 235
HSL
9, 90%, 96%
HSB
9, 7%, 100%
CMYK
0, 6, 7, 0
LAB
95, 5, 4
LCH
95, 6, 34
OKLCH
0.96, 0.02, 30
XYZ
86, 88, 91
LUV
95, 9, 4
HWB
9, 92%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.