Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEF4E4
RGB
254, 244, 228
HSL
37, 93%, 95%
HSB
37, 10%, 100%
CMYK
0, 4, 10, 0
LAB
97, 2, 9
LCH
97, 9, 80
OKLCH
0.97, 0.02, 80
XYZ
87, 91, 86
LUV
97, 7, 13
HWB
37, 89%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.