Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEF7EB
RGB
254, 247, 235
HSL
38, 90%, 96%
HSB
38, 7%, 100%
CMYK
0, 3, 7, 0
LAB
98, 1, 7
LCH
98, 7, 82
OKLCH
0.98, 0.02, 81
XYZ
89, 94, 92
LUV
98, 5, 10
HWB
38, 92%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.