Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FEFAE6
RGB
254, 250, 230
HSL
50, 92%, 95%
HSB
50, 9%, 100%
CMYK
0, 2, 9, 0
LAB
98, -1, 10
LCH
98, 10, 96
OKLCH
0.98, 0.03, 98
XYZ
89, 95, 89
LUV
98, 3, 16
HWB
50, 90%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.