Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
FF9FF1
RGB
255, 159, 241
HSL
309, 100%, 81%
HSB
309, 38%, 100%
CMYK
0, 38, 5, 0
LAB
78, 45, -26
LCH
78, 52, 330
OKLCH
0.83, 0.15, 332
XYZ
70, 52, 90
LUV
78, 50, -49
HWB
309, 62%, 0%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.