Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FFDFDB
RGB
255, 223, 219
HSL
7, 100%, 93%
HSB
7, 14%, 100%
CMYK
0, 13, 14, 0
LAB
91, 11, 6
LCH
91, 13, 30
OKLCH
0.93, 0.04, 26
XYZ
80, 79, 78
LUV
91, 19, 7
HWB
7, 86%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.