Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FFE0E8
RGB
255, 224, 232
HSL
345, 100%, 94%
HSB
345, 12%, 100%
CMYK
0, 12, 9, 0
LAB
92, 12, 0
LCH
92, 12, 1
OKLCH
0.93, 0.04, 0
XYZ
82, 80, 88
LUV
92, 18, -2
HWB
345, 88%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.