Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
FFE2F7
RGB
255, 226, 247
HSL
317, 100%, 94%
HSB
317, 11%, 100%
CMYK
0, 11, 3, 0
LAB
93, 13, -6
LCH
93, 14, 334
OKLCH
0.94, 0.04, 336
XYZ
85, 82, 99
LUV
93, 15, -13
HWB
317, 89%, 0%
Pantone
White
Harmonies
Shades & tints
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