Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FFE4F4
RGB
255, 228, 244
HSL
324, 100%, 95%
HSB
324, 11%, 100%
CMYK
0, 11, 4, 0
LAB
93, 12, -4
LCH
93, 12, 340
OKLCH
0.95, 0.04, 341
XYZ
85, 83, 97
LUV
93, 15, -9
HWB
324, 89%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.