Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FFE6E5
RGB
255, 230, 229
HSL
2, 100%, 95%
HSB
2, 10%, 100%
CMYK
0, 10, 10, 0
LAB
93, 9, 4
LCH
93, 9, 23
OKLCH
0.94, 0.03, 20
XYZ
84, 84, 86
LUV
93, 15, 4
HWB
2, 90%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.