Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FFF6ED
RGB
255, 246, 237
HSL
30, 100%, 96%
HSB
30, 7%, 100%
CMYK
0, 4, 7, 0
LAB
97, 2, 5
LCH
97, 6, 70
OKLCH
0.98, 0.02, 68
XYZ
89, 93, 93
LUV
97, 6, 8
HWB
30, 93%, 0%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.