Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
00009C
RGB
0, 0, 156
HSL
240, 100%, 31%
HSB
240, 100%, 61%
CMYK
100, 100, 0, 39
LAB
16, 47, -78
LCH
16, 91, 301
OKLCH
0.31, 0.22, 264
XYZ
6, 2, 32
LUV
16, -5, -63
HWB
240, 0%, 39%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.